Red Flannel Festival Store Reopens With Gear, History and a Whole Lot of Cedar Springs Pride

CEDAR SPRINGS — If you have been looking for a fresh way to show off your Cedar Springs pride, the Red Flannel Festival office is once again opening its doors as the Red Flannel Festival Store.

Part store, part small-town time machine, and all hometown pride, the shop offers visitors a chance to pick up official Red Flannel Festival gear while taking a look back at one of Cedar Springs’ most beloved traditions.

The store features a variety of Red Flannel Festival items, including shirts, hats and other apparel, along with coffee mugs, yard decor, accessories, and more. Whether you're preparing for festival season, shopping for a gift or simply looking to add a little more red flannel to your life, the store is ready to help.

But the fun does not stop at the merchandise.

Visitors will also find historical pieces from Red Flannel Festivals of the past, including the historic Keystone Kops uniforms, magazine articles, pins, posters and other memorabilia. It is the kind of place where you come in for a T-shirt and leave having learned a story about Cedar Springs you had never heard before.

For longtime residents, the store offers a nostalgic walk through familiar memories. For newcomers, it is a welcoming introduction to the heritage that helped put Cedar Springs on the map. And for anyone who has ever wondered why this town loves red flannel quite so much, this is a good place to start.

The store invites guests to come for the red flannel gear, but stay for the stories, the history and the reminders of a community tradition that continues to bring generations together.

And for those who want to do more than shop, there is now another reason to stop in. Anyone interested in volunteering for this year’s Red Flannel Festival can add their name to the volunteer book, now open on the counter. It is a simple way to get involved and help continue one of Cedar Springs’ most beloved traditions.

The Red Flannel Festival Store will be open during the following hours:

August Hours

Sunday and Monday: Closed

Tuesday through Friday: 11 a.m. to 3 p.m.

Saturday: 11 a.m. to 1 p.m.

Also available by appointment

The store will be closed Labor Day weekend.

September Hours, after Labor Day weekend

Sunday and Monday: Closed

Tuesday through Friday: 11 a.m. to 5 p.m.

Saturday: 11 a.m. to 1 p.m.

Appointments may be arranged by contacting vicepresident@redflannelfestival.org.

So whether you need a hat, a mug, a yard sign or just a little dose of hometown nostalgia, stop by the Red Flannel Festival Store. You may walk in looking for festival gear, but there is a good chance you will walk out feeling a little more connected to Cedar Springs.